D_
Diego SalazarFull-Stack Architect
2012Corporate WebsiteCompleted

Maxi Prestamos

Corporate informational website developed for a regional pawn shop company to showcase its services, branch locations, promotions, and contact channels through a clear and accessible digital presence.

PHPYii FrameworkMySQLJavaScriptjQueryCorporate WebsiteClient ProjectMVC ArchitectureFull-Stack DevelopmentHTMLCSS

Project Overview

Understanding the Project

The Goal

Design and develop an informative corporate website for Maxi Prestamos to communicate its pawn services, promotions, and branch network across different cities. The objective was to create a trustworthy digital presence aligned with the company’s brand identity and focused on local customer engagement.

The Challenge

Building a visually strong and brand-aligned website using the technologies available at the time while ensuring cross-browser compatibility, structured content management, and a clear presentation of multiple branch locations. The site also required dynamic sections for promotions and service information.

My Role

I worked as a Full-Stack Developer, responsible for frontend implementation, backend logic, database design, and overall technical structure of the platform.

Role

Full-Stack Developer

Timeline

2012

Platform

Web

Team

Cross-functional (Design + Dev)

Screenshots

Visual Showcase

Homepage highlighting promotions and main services

Homepage highlighting promotions and main services

Branches section displaying categorized locations

Branches section displaying categorized locations

What I Built

  • Developed the full website using PHP and Yii Framework following MVC architecture.
  • Implemented dynamic content sections for promotions and branch listings.
  • Designed and structured the MySQL database for content and contact management.
  • Built interactive frontend components using JavaScript and jQuery.
  • Ensured cross-browser compatibility and responsive layout behavior for its time.
  • Integrated a contact form for customer inquiries.
  • Structured reusable layouts and templates within the Yii framework.

Tech Stack

Frontend

HTMLCSSJavaScriptjQuery

Backend

PHPYii Framework

Database

MySQL

Architecture Design Decisions

These decisions were intentional to ensure the site feels professional, calm, and easy to navigate:

  • Strong red-centered visual identity aligned with the brand’s corporate image
  • Clear navigation structure highlighting services, branches, and promotions
  • Dynamic branch listing section with categorized regional locations
  • Promotional banners integrated into homepage layout for marketing emphasis
  • Use of Yii Framework MVC architecture for structured backend organization

Results & Learnings

The project delivered a functional and brand-consistent corporate website that improved Maxi Prestamos’ online visibility and provided customers with accessible information about services, locations, and promotions. It strengthened my experience working with MVC frameworks and full-stack PHP development in production environments.